Bread Experience

Privacy statement (US)

This privacy statement was last changed on September 29, 2025, last checked on September 29, 2025, and applies to citizens and legal permanent residents of the United States.

In this privacy statement, we explain what we do with the data we obtain about you via https://www.breadexperience.com. We recommend you carefully read this statement. In our processing we comply with the requirements of privacy legislation. That means, among other things, that:

  • we clearly state the purposes for which we process personal data. We do this by means of this privacy statement;
  • we aim to limit our collection of personal data to only the personal data required for legitimate purposes;
  • we first request your explicit consent to process your personal data in cases requiring your consent;
  • we take appropriate security measures to protect your personal data and also require this from parties that process personal data on our behalf;
  • we respect your right to access your personal data or have it corrected or deleted, at your request.

If you have any questions, or want to know exactly what data we keep of you, please contact us.

1. Purpose and categories of data

We may collect or receive personal information for a number of purposes connected with our business operations which may include the following: (click to expand)

1.1 Contact – Through phone, mail, email and/or webforms

The following categories of data are collected

  • A first and last name
  • A home or other physical address, including street name and name of a city or town
  • An email address
  • IP Address
  • Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement

Retention period

We retain this data until the service is terminated.

1.2 Payments

The following categories of data are collected

  • A first and last name
  • A home or other physical address, including street name and name of a city or town
  • An email address
  • A telephone number
  • IP Address

Retention period

We determine the retention period according to fixed objective criteria: Information retained according to tax guidelines

1.3 Registering an account

The following categories of data are collected

  • A first and last name
  • Account name or alias
  • An email address

Retention period

We retain this data until the service is terminated.

1.4 Newsletters

The following categories of data are collected

  • A first and last name
  • An email address
  • IP Address
  • Geolocation data

Retention period

We retain this data until the service is terminated.

1.5 To support services or products that a customer wants to buy or has purchased

The following categories of data are collected

  • A first and last name
  • A home or other physical address, including street name and name of a city or town
  • An email address
  • A telephone number
  • IP Address

Retention period

We determine the retention period according to fixed objective criteria: Information retained according to tax guidelines

1.6 Compiling and analyzing statistics for website improvement.

The following categories of data are collected

  • Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
  • Geolocation data

Retention period

We retain this data until the service is terminated.

1.7 To be able to offer personalized products and services

The following categories of data are collected

  • Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement
  • Geolocation data

Retention period

We retain this data until the service is terminated.

2. Sharing with other parties

We only share or disclose this data to other recipients for the following purposes:

Purpose of the data transfer: Email Newsletter distribution
Country or state in which this service provider is located: United States
Purpose of the data transfer: We process this data to operate our website and ensure relevant content is provided to users, to ensure the security of our website, to maintain back- ups of our website and/or databases and to enable publication and administration of our website, other online services and business.
Country or state in which this service provider is located: United States
Purpose of the data transfer: Facebook pixel helps us understand the actions people take on our website
Country or state in which this service provider is located: United States
Purpose of the data transfer: Email Newsletter distribution
Country or state in which this service provider is located: United States

Purpose of the data transfer: Google, as a third-party vendor, uses cookies to serve ads on our site
Country or state in which this third party is located: United States
Purpose of the data transfer: To serve ads on the site
Country or state in which this third party is located: United States
Purpose of the data transfer: Save button to save pins from our site and Pinterest tag for online behavioral advertising
Country or state in which this third party is located: United States
Purpose of the data transfer: We use Stripe to process payments for products ordered through our web site
Country or state in which this third party is located: Worldwide
Purpose of the data transfer: We use PayPal to process payments for products ordered through our web site
Country or state in which this third party is located: UK
Purpose of the data transfer: We process this data to operate our website and ensure relevant content is provided to users, to ensure the security of our website, to maintain back- ups of our website and/or databases and to enable publication and administration of our website, other online services and business.
Country or state in which this third party is located: United States
Purpose of the data transfer: To serve ads on the site
Country or state in which this third party is located: Australia
Purpose of the data transfer: We use WooCommerce Payments to process payments for products ordered through our web site
Country or state in which this third party is located: United States

3. Disclosure practices

We disclose personal information if we are required by law or by a court order, in response to a law enforcement agency, to the extent permitted under other provisions of law, to provide information, or for an investigation on a matter related to public safety.

If our website or organisation is taken over, sold, or involved in a merger or acquisition, your details may be disclosed to our advisers and any prospective purchasers and will be passed on to the new owners.

4. How we respond to Do Not Track signals & Global Privacy Control

Our website responds to and supports the Do Not Track (DNT) header request field. If you turn DNT on in your browser, those preferences are communicated to us in the HTTP request header, and we will not track your browsing behavior.

5. Cookies

Our website uses cookies. For more information about cookies, please refer to our Cookie Policy on our Cookie Policy webpage. 

We have concluded a data processing agreement with Google.

6. Security

We are committed to the security of personal data. We take appropriate security measures to limit abuse of and unauthorized access to personal data. This ensures that only the necessary persons have access to your data, that access to the data is protected, and that our security measures are regularly reviewed.

7. Third-party websites

This privacy statement does not apply to third-party websites connected by links on our website. We cannot guarantee that these third parties handle your personal data in a reliable or secure manner. We recommend you read the privacy statements of these websites prior to making use of these websites.

8. Amendments to this privacy statement

We reserve the right to make amendments to this privacy statement. It is recommended that you consult this privacy statement regularly in order to be aware of any changes. In addition, we will actively inform you wherever possible.

9. Accessing and modifying your data

If you have any questions or want to know which personal data we have about you, please contact us. Please make sure to always clearly state who you are, so that we can be certain that we do not modify or delete any data of the wrong person. We shall provide the requested information only upon receipt of a verifiable consumer request. You can contact us by using the information below. You have the following rights:

9.1 You have the following rights with respect to your personal data

  1. You may submit a request for access to the data we process about you.
  2. You may object to the processing.
  3. You may request an overview, in a commonly used format, of the data we process about you.
  4. You may request correction or deletion of the data if it is incorrect or not or no longer relevant, or to ask to restrict the processing of the data.
  5. You may appeal our decision whenever we refuse to take action on a request and submit a complaint with the competent authority if your appeal is denied.

9.2 Supplements

This section, which supplements the rest of this Privacy Statement, applies to citizens and legal permanent residents of California (CPRA), Colorado (CPA), Connecticut (CTDPA), Nevada (NRS 603A), Utah (UCPA) and Virginia (CDPA)

California

Right to know what personal information is being collected about you

A consumer shall have the right to request that a business that collects personal information about the consumer disclose to the consumer the following:

  1. The categories of personal information it has collected about that consumer.
  2. The categories of sources from which the personal information is collected.
  3. The business or commercial purpose for collecting or selling personal information.
  4. The categories of third parties with whom the business shares personal information.
  5. The specific pieces of personal information it has collected about that consumer.

The right to know whether personal information is sold or disclosed and to whom

A consumer shall have the right to request that a business that sells the consumer’s personal information, or that discloses it for a business purpose, disclose to that consumer:

  1. The categories of personal information that the business collected about the consumer.
  2. The categories of personal information that the business sold about the consumer and the categories of third parties to whom the personal information was sold, by category or categories of personal information for each third party to whom the personal information was sold.
  3. The categories of personal information that the business disclosed about the consumer for a business purpose.

The Right to equal service and price, even if you exercise your privacy rights


A consumer shall have the right to request that a business delete any personal information about the consumer which the business has collected from the consumer.


A business that receives a verifiable request from a consumer to delete the consumer’s personal information pursuant to subdivision (a) of this section shall delete the consumer’s personal information from its records and direct any service providers to delete the consumer’s personal information from their records.


A business or a service provider shall not be required to comply with a consumer’s request to delete the consumer’s personal information if it is necessary for the business or service provider to maintain the consumer’s personal information in order to:

  1. Complete the transaction for which the personal information was collected, provide a good or service requested by the consumer, or reasonably anticipated within the context of a business’s ongoing business relationship with the consumer, or otherwise perform a contract between the business and the consumer.
  2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity; or prosecute those responsible for that activity.
  3. Debug to identify and repair errors that impair existing intended functionality.
  4. Exercise free speech, ensure the right of another consumer to exercise his or her right of free speech, or exercise another right provided for by law.
  5. Comply with the California Electronic Communications Privacy Act pursuant to Chapter 3.6 (commencing with Section 1546) of Title 12 of Part 2 of the Penal Code.
  6. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the businesses’ deletion of the information is likely to render impossible or seriously impair the achievement of such research, if the consumer has provided informed consent.
  7. Exercise free speech, ensure the right of another consumer to exercise his or her right of free speech, or exercise another right provided for by law.
  8. To enable solely internal uses that are reasonably aligned with the expectations of the consumer based on the consumer’s relationship with the business.
  9. Comply with a legal obligation.
  10. Otherwise use the consumer’s personal information, internally, in a lawful manner that is compatible with the context in which the consumer provided the information.

Right to opt-out

You may submit a request directing us not to make certain disclosures of personal information we maintain about you. For more information about the possibility of submitting an opt-out request, please refer to our Opt-out preferences page.

Financial incentives

Selling of personal data to third parties

We have not sold consumers’ personal data in the preceding 12 months

We have not disclosed consumers’ personal information for a business purpose in the preceding 12 months.

  • A first and last name
  • An email address
  • Internet activity information, including, but not limited to, browsing history, search history, and information regarding a consumer's interaction with an Internet Web site, application, or advertisement

Colorado

Right to Data Portability

When exercising the right to Access personal data , you have the right to obtain the personal data in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance. You may exercise this right no more than two times per calendar year.

Right to opt-out

You may submit a request directing us not to make certain disclosures of personal information we maintain about you.

Under Colorado law this concerns the following purposes:

  1. targeted advertising;
  2. the sale of personal data; or
  3. profiling in furtherance of decisions that produce legal or similarly significant effects concerning a consumer.

For more information about the possibility of submitting an opt-out request, please refer to our Opt-out preferences page.

Connecticut

Right to Data Portability

When exercising the right to Access personal data , you have the right to obtain the personal data in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance.

We are not required to reveal any trade secret.

Right to opt-out

You may submit a request directing us not to make certain disclosures of personal information we maintain about you.

Under the CTDPA this concerns the following purposes:

  1. targeted advertising; or
  2. the sale of personal data; or
  3. profiling in furtherance of decisions that produce legal or similarly significant effects concerning a consumer.

For more information about the possibility of submitting an opt-out request, please refer to our Opt-out preferences page.

Nevada

Right to opt-out

You may submit a request directing us not to make certain disclosures of personal information we maintain about you.

Under the Nevada Privacy Law, this concerns the sale of personal data.

For more information about the possibility of submitting an opt-out request, please refer to our Opt-out preferences page.

Utah

Right to Data Portability

When exercising the right to Access personal data, you have the right to obtain the personal data that you previously provided to us as a controller in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance.

Right to opt-out

You may submit a request directing us not to make certain disclosures of personal information we maintain about you.

Under the UCPA this concerns the following purposes:

  1. targeted advertising; or
  2. the sale of personal data.

For more information about the possibility of submitting an opt-out request, please refer to our Opt-out preferences page.

Virginia

Right to Data Portability

When exercising the right to Access personal data , you have the right to obtain the personal data in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance. You may exercise this right no more than two times per calendar year.

Right to opt-out

You may submit a request directing us not to make certain disclosures of personal information we maintain about you.

Under the CDPA this concerns the following purposes:

  1. targeted advertising;
  2. the sale of personal data; or
  3. profiling in furtherance of decisions that produce legal or similarly significant effects concerning a consumer.

For more information about the possibility of submitting an opt-out request, please refer to our Opt-out preferences page.

10. Children

Our website is not designed to attract children and it is not our intent to collect personal data from children under the age of consent in their country of residence. We therefore request that children under the age of consent do not submit any personal data to us.

11. Contact details

KneadIt LLC
375 Rockbridge Rd NW
Ste 172-332
Lilburn, GA 30047
United States
Website: https://www.breadexperience.com
Email: info@ex.combreadexperience.com

Phone number: xxx-xxx-xxxx

Annex

Shopify

While you visit our site, we’ll track:

  • Products you’ve viewed: we’ll use this to, for example, show you products you’ve recently viewed
  • Location, IP address and browser type: we’ll use this for purposes like estimating taxes and shipping
  • Shipping address: we’ll ask you to enter this so we can, for instance, estimate shipping before you place an order, and send you the order!

We’ll also use cookies to keep track of cart contents while you’re browsing our site. We use cookies to track your use of our website. This enables us to understand how you use the site and track any patterns with regards how you are using our website. This helps us to develop and improve our website as well as products and / or services in response to what you might need or want.  For more information, please refer to our Cookie Policy When you purchase from us, we’ll ask you to provide information including your name, billing address, shipping address, email address, phone number, credit card/payment details and optional account information like username and password. We’ll use this information for purposes, such as, to:

  • Send you information about your account and order
  • Respond to your requests, including refunds and complaints
  • Process payments and prevent fraud
  • Set up your account for our store
  • Comply with any legal obligations we have, such as calculating taxes
  • Improve our store offerings
  • Send you marketing messages, if you choose to receive them

If you create an account, we will store your name, address, email and phone number, which will be used to populate the checkout for future orders. We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. For example, we will store order information for 7 years for tax and accounting purposes. This includes your name, email address and billing and shipping addresses. We will also store comments or reviews, if you choose to leave them.

Who on our team has access

Members of our team have access to the information you provide us. For example, both Administrators and Shop Managers can access:

  • Order information like what was purchased, when it was purchased and where it should be sent, and
  • Customer information like your name, email address, and billing and shipping information.

Our team members have access to this information to help fulfill orders, process refunds and support you.

What we share with others

We share information with third parties who help us provide our orders and store services to you; for example —

Payments

We accept payments through WooCommerce Payments (powered by Stripe) and PayPal. When processing payments, some of your data will be passed to PayPal and Stripe, including information required to process or support the payment, such as the purchase total and billing information.  Please refer to the Shopify privacy policy, the Stripe Privacy Policy and the PayPal Privacy Policy for more details. Information shared with payment providers to process payments includes:

  • Name
  • Email
  • Address
  • Phone
  • City/State/Zip
  • Unique payment identifier
  • Payment provider identifier

We also use:

  • Google Analytics for website analytics. IP addresses are anonymized.
  • Facebook and Pinterest for targeted advertising
  • Shipping Easy for processing shipments
  • CusRev (Customer Reviews) for collecting customer reviews

Really Simple SSL

Really Simple SSL and Really Simple SSL add-ons do not process any personal identifiable information, so the GDPR does not apply to these plugins or usage of these plugins on your website. You can find our privacy policy here.

Complianz | The Privacy Suite for WordPress

This website uses the Privacy Suite for WordPress from Complianz to collect records of consent. For this functionality your IP address is anonymized and stored in our database. For more information, see the Complianz Privacy Statement.

WP Smush Image

Smush sends images to the WPMU DEV servers to optimize them for web use. This includes the transfer of EXIF data. The EXIF data will either be stripped or returned as it is. It is not stored on the WPMU DEV servers. Smush uses the Stackpath Content Delivery Network (CDN). Stackpath may store web log information of site visitors, including IPs, UA, referrer, Location and ISP info of site visitors for 7 days. Files and images served by the CDN may be stored and served from countries other than your own. Stackpath’s privacy policy can be found here. Smush uses a third-party email service (Drip) to send informational emails to the site administrator. The administrator’s email address is sent to Drip and a cookie is set by the service. Only administrator information is collected by Drip.

Akismet

We collect information about visitors who comment on Sites that use our Akismet anti-spam service. The information we collect depends on how the User sets up Akismet for the Site, but typically includes the commenter’s IP address, user agent, referrer, and Site URL (along with other information directly provided by the commenter such as their name, username, email address, and the comment itself).

WPForms

This website uses WPForms to collect information from feedback requests. For this functionality, we collect your name and email address.  WPForms also collects potentially personally-identifying information like Internet Protocol (IP) addresses for users filling out the contact us form. For more information regarding how this plugin handles information, see the WPForms Privacy Policy.